Brand Consultancy
Art Direction
Graphic Design
Packaging

Rosa del Montsant

Since 1850, it has been customary to plant a rose bush near the vines in order to detect a very harmful fungus that first attacks the roses and then the vines. Thus, the roses become a protector of the vineyard. This story inspired me to design a label as sensitive as the wine it contains. A Victorian-style botanical illustration of roses wrapped around and protecting the name of the wine with their leaves . The result is a label with a romantic and delicate character very much in keeping with the values of the brand and the product.