Learning Lab – Ferrer

Ferrer’s internal training campus is a cloud-based technological solution designed with the Docebo learning platform. In terms of interface design, it has many limitations, although it does not prevent the creation of a unique and differentiating interface.

We worked under the corporate parameters of the Ferrer brand, including and extending new chromatisms + RGB luminous colours to attract the user’s attention. Then, based on the fundamental shapes of the logo, different graphic elements were designed to give more play and help the user to understand the information. A coherent visual discourse focused on transmitting in images a corporate eLearning within a platform of blank widgets. A project of pure make-up and visual transformation for a modular platform based on artificial intelligence.